Large charity 2007 (EdComs)
Survey of 10,000 members of public (via TNS omnibus) to determine levels of CPR skills by demographic group. Followed by four discussion groups with key demographic groups to determine attitudes to CPR and key communications to encourage uptake of CPR training. Development of written report of findings/recommendations.
Here are examples of some of the research and evaluation programmes I have led, and clients I have worked for, while under page100 or previous agencies:
Marks and Spencer
Charity Commission Sky
The Co-operative Group
Food Standards Agency
British Heart Foundation
Department of Health
The Sage Gateshead
English National Opera
Arts Council (North)
Energy Provider 2008 (EdComs)
Evaluation of a web-based Science programme for primary and secondary schools. Research included classroom delivery observations, pupil discussion groups, depths with teachers (across 10 schools), followed by a survey of teachers. Impacts were measured via surveys of 400 pupils, carried out pre and post programme delivery, to ascertain changes in knowledge and attitudes/behaviour in relation to energy saving. Development of written report of findings/recommendations.
Food retailer 2011 (National Schools Partnership)
Evaluation of a redemption scheme for schools. Initial discussion groups/telephone interviews with teachers informed questionnaire development, followed by survey of 3,000+ teachers. Delivery of Powerpoint presentation of findings/recommendations.
Food retailer 2010 (GfK NOP)
Large scale online/paper-based tracking survey of 80,000 employees to determine levels of employee engagement. Complex driver analysis and development of Powerpoint presentation of findings. See GfK NOP testimonial.
Syndicated tracker 2008/09 (EdComs)
Representative online surveys (three per year) of 800+ headteachers, to determine attitudes to topical education/policy issues, and track key attitudinal/behavioural changes over time. Development of written reports for clients across public and private sectors.
Financial institution 2008/09 (EdComs)
Representative annual online surveys of 9,000+ young people age 11-16 across UK, to track levels of financial literacy and attitudes towards money/spending/saving. Analysis (including segmentation) and development of written published annual reports. Findings were used to inform the development of a financial literacy programme for schools.
Federation of primary schools 2010 (page100)
12 discussion groups with pupils aged 5-11 across two primary schools, to develop ideas for a new creative curriculum. Development of written report of findings, with recommendations for most ideal curriculum structure/content to suit pupil needs. See testimonial.
Government quango 2008/09 (EdComs)
Large scale qualitative study to assess professional development needs of the 14-19 Diploma workforce in schools and colleges. Delivery involved 25 discussion groups and 17 telephone depth interviews with secondary/FE colleges teachers and school/college leaders. Development of written report of findings and recommendations.
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